Wells Fargo Product Designer Portfolio: How to Build and Show Your Work
Designing for a large bank like Wells Fargo is different from working at a small startup. The scale is bigger, the rules are stricter, and the audience is more diverse. A Wells Fargo product designer portfolio must do more than look pretty. It has to tell a clear story about solving problems, helping customers, and improving business results.
This article gives a step-by-step outline of what to include in such a portfolio. It also shows examples of how to use lists and tables to make the content clear and easy to follow.
1. Start With an Introduction Of Wells Fargo Product Designer Portfolio
Your portfolio should begin with a short section that explains:
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Who you are – your role, background, and focus as a product designer.
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Your design approach – for example, human-centered design, inclusive design, or accessibility.
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Your value – how your work helps both customers and the business.
A simple example:
“I am a product designer with experience in financial services. My goal is to make banking easy, safe, and clear for everyone. I focus on solving problems with research, simple design, and collaboration.”
2. Build Strong Case Studies
Case studies are the main part of the portfolio. They show what you worked on, how you solved problems, and what impact you had.
Each case study can follow this structure:
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Overview – project name, role, team members, and timeline.
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Problem – what issue or challenge you were trying to fix.
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Research – how you gathered data (user tests, interviews, call-center insights, analytics).
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Design Process – sketches, prototypes, design system use, and testing.
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Solution – what you created and why it worked.
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Results – measurable changes (sign-ups increased, satisfaction improved, ratings went up).
Example Case Study Topics at Wells Fargo
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Redesign of the homepage and sign-up flow.
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Improving the mobile deposit feature.
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Creating tools for small business customers.
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Designing for high-net-worth clients in The Private Bank.
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Adding the Fargo™ virtual assistant into mobile and web banking.
3. Use Tables for Clarity
A table is a good way to show different parts of your work side by side. For example, here’s a table format for a single case study:
| Section | What to Include | Example |
|---|---|---|
| Overview | Role, timeline, team | Lead product designer, 6 months, worked with PMs and engineers |
| Problem | What was wrong | Customers confused by “Enter amount” field in mobile deposit |
| Research | Methods used | Usability tests, call-center logs, surveys |
| Design Process | Steps you took | Created flows, prototypes, and tested multiple versions |
| Solution | Final outcome | Redesigned deposit screen, simpler instructions |
| Results | Impact | Increased deposit completion rate, fewer support calls |
This simple format makes it easy for hiring managers to scan your work.
4. Highlight Special Focus Areas
After showing case studies, add a section for themes that run across your work.
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Scale and Complexity – designing for millions of users with different needs.
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Inclusive Design – making sure products work for people with disabilities and different levels of financial knowledge.
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Omnichannel Strategy – connecting web, mobile, and in-branch experiences.
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Design Systems – using or improving Wells Fargo’s system for consistent design.
This shows that you understand not just single projects, but also the bigger picture.
5. Show Your Process and Teamwork
Product design at Wells Fargo is always a team effort. A good portfolio should explain how you worked with others.
List the ways you collaborated:
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With product managers to set goals and priorities.
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With engineers to check what is possible with current systems.
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With compliance and legal teams to follow banking rules.
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With researchers to run studies and analyze findings.
This proves you can succeed in a large, complex company environment.
6. Share Results and Learnings
Hiring managers want to see what difference your work made. Use numbers if possible, but even directional results are good.
Examples:
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“Product sign-ups increased by 14% after redesign.”
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“App Store rating improved by 2 stars after launch.”
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“Customer support calls about deposits went down.”
Also include what you learned. For example:
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How to balance speed of delivery with compliance rules.
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How to design under NDA limits while still showing process.
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How to use call-center data as a design input.
7. Add Other Work (Optional)
If some Wells Fargo work is under NDA, you can add other projects:
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Side projects or freelance work.
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Personal design explorations.
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Fintech or service design concepts.
This fills gaps and shows creativity outside your main job.
8. Finish With About and Contact
At the end, make it easy for people to learn more about you.
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Link to your resume.
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Share your email or LinkedIn.
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Add optional references or quotes from coworkers.
Conclusion
A Wells Fargo Product Designer Portfolio should be more than nice screens. It should tell a story of problem, process, and impact. By using clear case studies, simple tables, and easy-to-read lists, you can show not just what you designed, but how you made banking easier for millions of people.
